Launch Your First Sequence

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This tutorial walks through creating a reusable sequence template, assigning contacts, and letting Emanate’s queue run the cadence on your behalf. Time: 20–30 minutes
Prerequisites: Connected Gmail inbox, connected LinkedIn account, contacts available in your TAM

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What We’ll Build

A template that:

• Mixes LinkedIn and email steps in a single cadence
• Uses variables like contact name and company name for personalization at scale
• Respects daily send limits automatically via the queue
• Stops cleanly when a contact replies or a meeting is booked

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Step 1: Connect Your Sending Accounts

Before you build or assign a template, connect:

• The Gmail inbox you want to send emails from
• The LinkedIn account you want to use for LinkedIn steps

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Step 2: Create a Sequence Template

1. Navigate to Sequences in the sidebar
2. Click New Template
3. Give the template a clear name (e.g., “Cold Outbound — VP Sales”)

Remember: the template is the blueprint. Each contact you assign gets their own independent sequence instance from this template.

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Step 3: Build the Step Flow

Sequences support three step types you can mix and match: Email, LinkedIn connection request, and LinkedIn message. A typical multi-channel sequence might look like this: For each step, define the content and the delay before it sends relative to the previous step.

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Step 4: Add Personalization with Variables

Click into each step and insert variables from the editor’s variable picker — for example, contact name, company name, and sender name. Variables let your outreach feel personal at scale. If a variable cannot be resolved for a specific contact (such as a missing first name), Emanate flags it before the sequence sends so you can fix it.

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Step 5: Assign Contacts

You can add contacts in three ways:

• Single contact — from the contact’s detail page, open the sequence selector (top-right) and choose your template, then click Add to Queue.
• Bulk — from the Contacts page, filter to your target list, select contacts, and choose Assign to Sequence (review-first) or Assign and Start Sequence (immediate start).
• CSV import — upload contacts into your TAM, then use the bulk workflow above.

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Step 6: Watch the Queue Work

Once contacts are queued, Emanate processes them through a two-layer queue:

1. Sequence Queue — every started sequence sits here. No daily limits apply.
2. Task Queue — each individual step (email, LinkedIn request, etc.) has its own daily and hourly send limits.

This is why a 100-contact batch will not all fire on day one — the queue intentionally spreads sends to protect your domain reputation and stay within LinkedIn’s rate limits. A common starting volume is 20–30 new sequences per day per user, which yields roughly 60–90 emails per day at steady state for a 3-step email template.

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Step 7: Monitor Statuses

Every sequence for a contact moves through statuses you can see on the Sequences by Contact page or the contact’s detail view:

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Step 8: Let Emanate Handle Stop Behavior

Once the sequence is live, Emanate handles the most important stops automatically:

• Replies stop the sequence for that contact only.
• Out-of-office replies pause and resume — on the stated return date, or one week later if no date is given.
• Meeting booked stops sequences for all contacts at the account.

For temporary halts (holiday, message revision), coordinate with your CSM to set your daily limits to zero — this pauses the queue without permanently stopping any sequences.

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Troubleshooting

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What’s Next?