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Map plots your accounts and leads geographically, so you can see your book by location, useful for planning territory, routing a trip, or spotting where you’re strong and where you’re thin. Find it under Observe → Map in the sidebar.

What you can do

  • See everyone on a map: accounts and leads shown as pins across their locations.
  • Cluster and zoom: dense areas group into clusters that break apart as you zoom in.
  • Filter: narrow the map by segment or other criteria to focus on a slice of your book.
  • Open a record: click any pin to open that account or contact, right from the map.

Where the locations come from

Pins are placed from the address and firmographic data on your accounts and leads, much of which enrichment fills in automatically. The more complete your records, the more complete your map.

Next steps

Accounts

The records behind the pins

Segments

Filter the map by audience

Enrichment

Fill in the addresses that place pins